{"id":9004111223049630,"date":"2020-01-17T18:37:51","date_gmt":"2020-01-17T18:37:51","guid":{"rendered":"https:\/\/www.pragmaticinstitute.com\/resources\/podcasts\/fandom-and-fanocracy\/"},"modified":"2020-01-17T18:37:51","modified_gmt":"2020-01-17T18:37:51","slug":"fandom-and-fanocracy","status":"publish","type":"resources","link":"https:\/\/www.pragmaticinstitute.com\/resources\/podcasts\/product\/fandom-and-fanocracy\/","title":{"rendered":"Fandom and Fanocracy"},"content":{"rendered":"<audio class=\"wp-audio-shortcode\" id=\"audio-9004111223049630-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/mcdn.podbean.com\/mf\/web\/2ud88f\/DavidMeermanScott_mixdown.mp3?_=1\" \/><a href=\"https:\/\/mcdn.podbean.com\/mf\/web\/2ud88f\/DavidMeermanScott_mixdown.mp3\">https:\/\/mcdn.podbean.com\/mf\/web\/2ud88f\/DavidMeermanScott_mixdown.mp3<\/a><\/audio>\n<p>What does neuroscience and selfies have in common?\u00a0 They help create &#8220;fandom&#8221;.<\/p>\n<p>Join us for this episode of our Pragmatic Live Podcast to address just this, and what it means to build and keep fans. Our own Rebecca Kalogeris is joined by David Meerman Scott, to discuss his recent book,\u00a0<em>Fanocracy: How to turn fans into customers and customers into fans,<\/em> to address more than just proximity, but how you can empower your fans to help you grow. We chat with David to understand what Fanocracy is, how it can be utilized and how we can tap into our existing fandom.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What does neuroscience and selfies have in common?\u00a0 They help create &#8220;fandom&#8221;.<br \/>\nJoin us for this episode of our Pragmatic Live Podcast to address just this, and what it means to build and keep fans. Our own Rebecca Kalogeris is joined by David Meerman Sco&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2852,"menu_order":0,"template":"","categories":[],"tags":[],"content-series":[],"content-format":[9004111223044228],"framework-box":[],"vertical":[131],"ppma_author":[861],"class_list":["post-9004111223049630","resources","type-resources","status-publish","has-post-thumbnail","hentry","content-format-podcast","vertical-product","author-lherndon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fandom and Fanocracy | Pragmatic Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pragmaticinstitute.com\/resources\/podcasts\/product\/fandom-and-fanocracy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fandom and Fanocracy | Pragmatic Institute\" \/>\n<meta property=\"og:description\" content=\"What does neuroscience and selfies have in common?\u00a0 They help create &quot;fandom&quot;. Join us for this episode of our Pragmatic Live Podcast to address just this, and what it means to build and keep fans. Our own Rebecca Kalogeris is joined by David Meerman Sco...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pragmaticinstitute.com\/resources\/podcasts\/product\/fandom-and-fanocracy\/\" \/>\n<meta property=\"og:site_name\" content=\"Pragmatic Institute - Resources\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pragmaticinstitute.com\/resources\/wp-content\/uploads\/sites\/6\/2020\/05\/Podcast_1500_20170705233450_0.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" 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