{"id":9004111223047131,"date":"2020-06-02T21:48:54","date_gmt":"2020-06-02T21:48:54","guid":{"rendered":"https:\/\/www.pragmaticinstitute.com\/?post_type=videos&#038;p=12544"},"modified":"2024-01-18T14:59:38","modified_gmt":"2024-01-18T14:59:38","slug":"nihito-interview-like-a-pro","status":"publish","type":"resources","link":"https:\/\/www.pragmaticinstitute.com\/resources\/webinars\/product\/nihito-interview-like-a-pro\/","title":{"rendered":"NIHITO Interview Like a Pro"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" style=\"display: block; margin-left: auto; margin-right: auto; margin-bottom: 30px;\" src=\"https:\/\/www.pragmaticinstitute.com\/wp-content\/uploads\/2020\/07\/webinar_6_23_20200602174714_0.jpg\" alt=\"Header Image\" width=\"714\" height=\"402\" \/><\/p>\n<p><em>NIHITO Interview Like a Pro Want to win in your market? Then you need to know your market.\u00a0<\/em><\/p>\n<p>Understanding your market better than anyone else in the business is at the core of your role as a product manager or product marketing manager. And there&#8217;s no better way to learn from your market than with NIHITO interviews.<\/p>\n<p>On Tuesday, June 23rd at 1:30 p.m. ET, we were joined by<a title=\"\" href=\"https:\/\/www.linkedin.com\/in\/charlestopping\/\" target=\"_blank\" rel=\"noopener noreferrer\">Charles Topping<\/a>, founder of\u00a0<a title=\"https:\/\/win-loss.agency\/\" href=\"https:\/\/win-loss.agency\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Win-Loss Agency<\/a>\u00a0and principal facilitator at\u00a0<a title=\"\" href=\"https:\/\/marketdriven.business\/\" target=\"_blank\" rel=\"noopener noreferrer\">Market-Driven Business<\/a>, to share his thoughts on the best skills and techniques for performing NIHITO interviews with purpose. In this fun and engaging webinar, charles discussed:<\/p>\n<ul>\n<li>Practical, proven methods for conducting NIHITO interviews<\/li>\n<li>A structure and plan for thoughtful discussions<\/li>\n<li>Real-world tested interviewing skills<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/thcqybvher.jsonp\" async=\"\"><\/script><br \/>\n<script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script><\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding: 56.25% 0 0 0; position: relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height: 360px left: 0; position: absolute; top: 0; width: 640px;\">\n<div class=\"wistia_embed wistia_async_thcqybvher videoFoam=true\" style=\"height: 360px; position: relative; width: 640px;\">\n<div class=\"wistia_swatch\" style=\"height: 100%; left: 0; opacity: 0; overflow: hidden; position: absolute; top: 0; transition: opacity 200ms; width: 100%;\"><img decoding=\"async\" style=\"filter: blur(5px); height: 340px; object-fit: contain; width: 640px;\" src=\"https:\/\/fast.wistia.com\/embed\/medias\/thcqybvher\/swatch\" alt=\"\" aria-hidden=\"true\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><span class=\"blue-button\" style=\"margin-right: 19em;\"><a href=\"https:\/\/cdn.agilitycms.com\/pragmatic-marketing-v2\/NIHITO Interview Like a Pro - MDB - Charles Topping.pdf\" target=\"_self\" rel=\"noopener noreferrer\">Download Slides<\/a><\/span><span class=\"yellow-button\"> <a href=\"https:\/\/pragmaticmarketing.qualtrics.com\/jfe\/form\/SV_eh5Nwci3hM85rGR\" target=\"_blank\" rel=\"noopener noreferrer\">Survey Link<\/a> <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>NIHITO Interview Like a Pro Want to win in your market? Then you need to know your market.\u00a0 Understanding your market better than anyone else in the business is at the core of your role as a product manager or product marketing manager. And there&#8217;s no better way to learn from your market than with [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12545,"menu_order":0,"template":"","categories":[],"tags":[9004111224763123,9004111223214700],"content-series":[],"content-format":[9004111223037752],"framework-box":[],"vertical":[131],"ppma_author":[1262],"class_list":["post-9004111223047131","resources","type-resources","status-publish","has-post-thumbnail","hentry","tag-nihito","tag-webinar","content-format-webinar","vertical-product","author-pragmatic-institute-expert-training-for-data-design-product"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>NIHITO Interview Like a Pro | Pragmatic Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pragmaticinstitute.com\/resources\/webinars\/product\/nihito-interview-like-a-pro\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NIHITO Interview Like a Pro | Pragmatic Institute\" \/>\n<meta property=\"og:description\" content=\"NIHITO Interview Like a Pro Want to win in your market? Then you need to know your market.\u00a0 Understanding your market better than anyone else in the business is at the core of your role as a product manager or product marketing manager. 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