One-Part Sales Enablement, One-Part People Enablement

By Pragmatic Institute January 23, 2020

Sales enablement is a balancing act that starts with know what drives the right behaviors in people. Understanding how sales works will help you better connect with your sales reps and earn instant credibility.

Aired on Thursday, January 23, at 1PM ET, Jenn Haskell, director of global sales training and enablement at Monotype, shared her techniques and tips for building that understanding. It’s one-part sales enablement and one-part people enablement.

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Pragmatic Institute

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Pragmatic Institute (formerly Pragmatic Marketing) has continuously delivered thought leadership in technology product management and marketing since it was founded in 1993. Today, we provide training and present at industry events around the world, conduct the industry’s largest annual survey and produce respected publications that are read by more than 100,000 product management and marketing professionals. Our thought-leadership portfolio includes the Pragmatic  Framework, eBooks, blogs, webinars, podcasts, newsletters, The Pragmatic magazine and the bestseller “Tuned In.”


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