Making the Perfect Match: Adapting to Your Buyers' Process

By Pragmatic Institute February 25, 2015

Every organization has a sales process, but does it align with your prospects' buying process? Things have changed in your business and their businesses. The way we sell needs to follow suit. Our February Webinar focused on how to evaluate your existing sales process to ensure it aligns with your customers' buying process, creating the perfect match.

Join Larry Torri, VP of Sales at AssureSign, as we explored how cutting-edge companies are adapting their sales process to match their buyers' changing processes.

This webinar includes:

  • Evaluating your existing sales process
  • A look at how the buyer’s evaluation process has changed, including social media impact
  • A look at trends in the modern sales process with real-world examples 
  • Some tips to get you started in your own reevaluation process
Pragmatic Institute

About the Presenters

Pragmatic Institute (formerly Pragmatic Marketing) has continuously delivered thought leadership in technology product management and marketing since it was founded in 1993. Today, we provide training and present at industry events around the world, conduct the industry’s largest annual survey and produce respected publications that are read by more than 100,000 product management and marketing professionals. Our thought-leadership portfolio includes the Pragmatic  Framework, eBooks, blogs, webinars, podcasts, newsletters, The Pragmatic magazine and the bestseller “Tuned In.”


To learn more about our courses and join the growing international community of more than 150,000 product management and marketing professionals trained by Pragmatic Institute, please click here.

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