Mastering the Complex Sale: How to Get Paid for the Value You Create

Mastering the Complex Sale: How to Get Paid for the Value You Create 

The commoditization of high-value and complex solutions is causing more products and services to miss market forecasts. It not only frustrates executives, who aren’t getting the profitable results they expect, but everyone across the organization feels the pressure. When you join our February 20 webinar at 1 p.m. EST, you will learn how to turn this frustrating situation into a substantial competitive advantage.

Jeff Thull, CEO and president of Prime Resource Group, talks about why customers have become immune to value propositions and how the value life cycle is the key to market dominance.

He also discussses:

  • Solve the three sales and marketing challenges in today’s volatile markets
  • Leverage the value life cycle and protect your margins
  • Create a strong sense of urgency and dramatically shorten sales cycle time
  • Establish credibility and trust as valued business advisors
  • Prevent the commoditization of your valuable products and services


   Download the Slides    Get Notified of Webinars

Share on twitter
Share on facebook
Share on linkedin

Related Content

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

Stay Informed

Sign up to stay up-to-date on the latest industry best practices. Get content such as:

    • The Pragmatic – Industry insider magazine
    • The ever-growing webinar series 
    • Our world-class podcast series