Guiding Your Product Launch with Buyer Personas – Webinar

Are your launch plans focused on a product? Attend this session to see why companies use buyer personas to guide their launch team’s strategic and tactical efforts. This webinar shows you that personas — an “example” that represents each of the people who will influence the buying decision – can deliver the insight that drives three of the most critical success factors for any launch

  • Sales people will actively and accurately promote the new solution.
  • Marketing messages will be well differentiated and resonate with the target buyers.
  • Product management will not be overwhelmed by sales support requests.

Watch Guiding Your Product Launch with Buyer Personas


Quicktime Download the Webinar
Windows Media Player Download the Webinar
iTunes Download from iTunes
Webinar Slides Download the Slides
Get Notified Get Notified of Webinars
Share on twitter
Share on facebook
Share on linkedin

Related Content

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

Stay Informed

Sign up to stay up-to-date on the latest industry best practices. Get content such as:

    • The Pragmatic – Industry insider magazine
    • The ever-growing webinar series 
    • Our world-class podcast series

Subscribe