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Buyer Experience: Understand and document the buyer’s journey for the key segments and buyers you’ve identified.
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Buyer Experience: Understand and document the buyer’s journey for the key segments and buyers you’ve identified.
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Looking for the Alumni Resource Center? It’s that nifty resource repository that has all the course materials, tools and templates you know and love.
The PAC is a new online collaboration space for product professionals to work together to exchange the tools, examples and tactics that move the needle.
Pragmatic Live Radio visits with instructor Paul Young of Pragmatic Marketing to talk about views on Distribution Strategy and the different models around them. He follows by introducing Pragmatic Marketing’s outside-in approach to Distribution Strategy and how it can help minimize the impact of market disruptors. Paul closes by addressing the effectiveness of market visits in helping you determine how to get your products to your customers.
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