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The Old Truths of Sales Enablement and Go-To Market Strategy

It’s time. 

It’s time to re-think sales enablement and go-to market strategies.

On this episode of Pragmatic Live, Mike Smartfounder and principal consultant for Egress Solutions Inc, joins our host, Rebecca Kalogeris, VP of marketing for Pragmatic Institute to discuss the old truths of sales enablement and go to market strategies and how companies that can pivot quickly, are the ones that will survive in the current ever-evolving business landscape.

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Flashback Friday - Facebook’s Guide to Product Marketing

Ever wondered how Facebook approaches product marketing? We did too, that's why on this episode of Pragmatic Live, Aneri Shah, product marketing manager for Facebook, joins Rebecca Kalogeris, VP of marketing for Pragmatic Institute. Aneri discusses her approach to product marketing and the methods she uses to drive success for the most dominant force in social media.

 
 

 

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The 3 Rules Behind the Most Successful Products

This episode was recorded during our recent product chat in partnership with Product Development Days.

 

There's seems to be a trend here...We all want to create the most successful organizations and or products possible, but what rules do these successful products abide by in order to become a success?

 

Join SC Moatti, managing partner of Mighty Capital, as she discusses the 3 rules behind the most sucessful products.

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So you want to create a thriving product organization...?

(This episode was recorded during our recent product chat. We host new topics live every Friday!)

So, you want to create a successful product organization, huh?

Well, start by hiring the right talent, structuring teams properly and put in place a centralized mission that personnel can get behind.

Sounds easy right?

Join Rich Mironov as he breaks down how to create a truly thriving product organization in our recent Pragmatic Live Product Chat!

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Leveling-Up Your Leadership Skills

What does it take to truly become a better business leader?

In this episode of Pragmatic Live, our very own Eddie Gordon, courseware designer, is joined by Art Petty, one of the foremost experts in leadership, author of Leadership Caffeine and creator of the Pragmatic Learning Network course: Level-Up Power Skills: Influence, Lead and Develop Yourself.

Eddie and Art explore what factors contribute to becoming a great leader, and dive into what (leveling-up) actually means.

 

To learn more about Art Petty's course within the Pragmatic Learning Network and begin leveling up your leadership skills, click HERE.

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The Human Factor

What are human factors and how do they impact product design?

In this episode of Pragmatic Live, our very own Georgina Cannie, Manager of the Pragmatic Alumni Community, is joined by Kenya Oduor, human-centered researcher and strategist and managing partner of Lean Geeks. Georgina and Kenya dive deep into how human factors influence discovery and design and what organizations can do to better understand human factors when creating products.

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