the pragmatic

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Throughout our lives, our wants and needs change. For example, as adults we don't require the same things that we did when we were teenagers or toddlers. Our needs shift, our tastes evolve, the world changes and, most important, the problems we face are different. The same thing is true for our products.

Different stages of a product's life cycle require different investments and different focuses. Many of the articles in this quarter's issue of The Pragmatic address the different stages of the life cycle, all while recognizing that every company's evolution will be different and there is no one-size-fits-all answer.

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Interested in contributing an article? Check out our editorial calendar.

Previous Magazines

Volume 9 Issue 1

Pragmatic Institute's 2010-2011 Annual Product Management and Marketing Survey, Finance as a Stakeholder in Product Management, Mining Content Gold: How to Interview Content Experts.
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Volume 8 Issue 4

5 Lessons from 150 Startup Pitches, User Experience: The Third Objective, Transitioning from Services into Product Management.
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Volume 8 Issue 3

ProductCamp Best Practices, Auditing Product Management in Early-Stage Companies, How Many Data Points Do You Really Need.
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Volume 8 Issue 2

Conjoint Analysis 101: Know Where Your Market Values Your Product, Measurement-Driven Product Management: Measure Only What Matters, Defining and Designing Technology for People, Don't Let the Sun Go Down: Techniques for Sunsetting or Retiring Products and Features.
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Volume 8 Issue 1

Pragmatic Institute's 2009-2010 Annual Product Management Survey, If You Could Say One Thing to Your Company President Without Reprisal, What Would You Say?, How Has Your Job Changed?, Re-Inventing Product Management with Love, Five Ways to Torpedo Your Product Management Career.
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Volume 7 Issue 5

Updating the Pragmatic Institute Framework, Job Interview? Use the Pragmatic Institute Framework!, The Product Management Triad, Top 10 Tools to Measure User Experience, The Strategic Product Manager and the CFO.
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Volume 7 Issue 4

The Freemium Business Model and Viral Product Management, Expand Your Comfort Zone: A Product Management Quiz to Point You in the Right Direction, Marketing Up (and Down and Across) in a Down Economy.
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Volume 7 Issue 3

Industry Immersion, I Heard What You Said. Now What Did You Mean?, Alignment - A Little-Understood Aspect of Product Management.
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Volume 7 Issue 2

End Boring Marketing Now, How to Turn Sales Engineers into Your Biggest Fans, Goals, Readiness and Constraints: The Three Dimensions of Product Launch, I Know Nothing About Product Naming (But that Doesn't Stop Me from Doing It!).
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