The Pragmatic Marketer Volume 8 Issue 4
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In This Issue:
5 Lessons from 150 Startup Pitches
Are you starting a company? Looking to grow? Many founders turn to venture capital firms, angel investors or incubators as a source of funding. But obtaining hundreds of thousands or even millions of dollars is not as simple as knocking on the door and asking for money.
User Experience: The Third Objective
Conventional wisdom holds that the true measure of your product success is in how well it meets your business and marketing objectives. But what about the third objective—user experience?
Transitioning from Services into Product Management
Many product managers transfer into product management from the consulting, customer, or professional services unit within the same company. Some transitions are successful and some not.
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