Software 500 Marketing Perspectives Conference
Increase your knowledge about technology product management and product marketing disciplines.
Attend the Software 500 Marketing Perspectives Conference & Expo on October 11-12, 2005, in Cambridge, MA at the Hyatt Regency Cambridge.
The software and services industry faces a new era where dramatic changes in business models and customer expectations impact everyone. This event brings together software and service company executives to discuss new business models for delivering software products and services, plus strategic directions in product management, market management, marketing communications and public relations.
Keynote speakers include: Kristin Zhivago of Zhivago Marketing Partners; Larry Weber, CEO of Allied Communications Group; and Steve Johnson of Pragmatic Institute, Inc. There is also a wide variety of integrated marketing sponsorship and exhibit opportunities available.
The conference is specifically designed for product managers and directors, vice presidents and directors of Marketing, marcom managers and directors, public relations executives and account representatives, market researchers, strategic communications consultants, channel managers, business line directors, advertising agency account executives and media planners.
Visit www.smpevent.com for more information and to register for the event.
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