April 2006

By Pragmatic Institute April 27, 2007

Data driven design

It is generally believed that 'easy-to-use' and 'powerful' are contradictions in design. 'My mom should be able to use it' translates into making an easy interface while 'I want absolute control over the placement of items in my document' requires a powerful interface. It's as if 'Easy' and 'Powerful' are at opposite ends of the spectrum. Read more in Data Driven Design.

Software Marketing Perspectives Conference & Expo

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Increase your knowledge about technology product management and product marketing disciplines. Attend the Software Marketing Perspectives Conference & Expo on June 13-14, 2006 at the Santa Clara Convention Center.

Click here for more information on the conference.

Pragmatic Institute

Pragmatic Institute

Pragmatic Institute (formerly Pragmatic Marketing) has continuously delivered thought leadership in technology product management and marketing since it was founded in 1993. Today, we provide training and present at industry events around the world, conduct the industry’s largest annual survey and produce respected publications that are read by more than 100,000 product management and marketing professionals. Our thought-leadership portfolio includes the Pragmatic  Framework, eBooks, blogs, webinars, podcasts, newsletters, The Pragmatic magazine and the bestseller “Tuned In.”


To learn more about our courses and join the growing international community of more than 150,000 product management and marketing professionals trained by Pragmatic Institute, please click here.

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