Prove Your Skills, One Certification at a Time

More companies look for and require Pragmatic certifications than ever before—it’s the only certification employers ask for by name. Earn your Pragmatic Institute certifications today and give your career the boost it needs.

1st

The first and most sought-after product management and product marketing certifications in the world.

5.6%

Snag yourself a pay increase average of 5.6% when you earn your Pragmatic certification badges.

500+

More than 500 of the top product jobs open right now require Pragmatic certifications from their applicants.

Pragmatic Institute Product Certifications

Take charge of your career with a Product Certification from Pragmatic. Our best-in-class certifications are designed to help you gain practical, real-world knowledge from experts with decades of experience. 
Pragmatic Institute Certified Product Manager Badge
Pragmatic Institute Product Manager Certification Track

3 Courses

Pragmatic Product Manager

Skills you’ll gain: Market Analysis, Product Development, Strategic Planning, Prioritization Techniques, Internal Communication.

How to get certified: Complete the prerequisite course Foundations, Focus, and Build courses.

Pragmatic Institute Certified Product Marketer Badge
Pragmatic Institute Product Marketing Certification Track

3 Courses

Pragmatic Product Marketer

Skills you’ll gain: Persona Development, Product Positioning, Goal Prioritization, Strategic Messaging, Marketing Planning.

How to get certified: Complete the prerequisite course Foundations, Market, and Launch courses.

Pragmatic Institute Certified Product Operations Badge
Courses for product operations certifications track

2 Courses

Pragmatic Institute Product Operations icon

1 Workshop

Pragmatic Product Operations

Skills you’ll gain: Strategic Planning, Data Integrity, Capability Assessment, Process Alignment, Cross-Functional Collaboration.

How to get certified: Complete the prerequisite course Foundations, Insight, and Product Operations workshop.

Pragmatic Institute Certified AI Product Expert Badge
Pragmatic Institute AI Product Expert Track

2 Workshops

Pragmatic AI Product Expert

Skills you’ll gain: AI Workflows, Generative AI, ChatGPT, AI Product Prioritization, Advanced Data Analysis.

How to get certified: Complete the AI Training for Product Professionals & Advanced AI Techniques for Product Marketing workshops.

Pragmatic Institute Certified Product Master Badge
Pragmatic Institute Product Master Track

8 Courses

Pragmatic Product Master

Skills you’ll gain: Developing User Personas, Conducting Win-Loss Analysis, Assessing Market Problems, Product Positioning, Sales Alignment.

How to get certified: Complete the prerequisite course Foundations, Focus, Design, Build, Market, Launch, Price, and Insight courses.

What Your Peers Have To Say

Frequently Asked Questions

You’ll receive a badge for each class you successfully complete. When you complete all the courses required for a specific certification track, you’ll receive your certification.

Congratulations!

Our digital certification badges from Credly allow you to share your achievement on your Facebook, LinkedIn and Twitter accounts, as well as your digital resumes, email signatures, websites and pretty much anywhere else. Check your email for your Credly certification email and follow the instructions on how to share your new badges with the world.

Learn more about sharing your digital badges on social media here.

These new digital badges are just like our old badges—only better.

Credly is the platform that we use to distribute our certification badges. Using this platform, you can quickly and easily share your skills and certifications with the world.

With Credly, you can pin your digital certification badges to your email signatures, digital resumes, social media sites and more.

Employers can use the Credly site to find people with the certifications and skill sets they need.

If you have questions about certification tests, or if you haven’t received a certification you believe you should have, please contact us at [email protected].

If you have questions about Credly, such as login questions, please click here, or email them here.

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.