Will convergence drive specialization?

I typically dislike predication posts, since many of them are a rehash of buzzwords without any meaningful insights or strategic extensions of what many of us have been reading on tech crunch for years. The 2012 Predictions I’ve read are pretty cookie cutter for the most part. If you haven’t read them, let me do an overview for you on 99% of them:

  • Cloud
  • Facebook Killer
  • The Year of Google+
  • iPhone 5
  • iPad 3
  • Smart Phones
  • Android
  • New Buzzy Thing
  • blah

Frog Design took a different and refreshing approach to the formulaic January content creation from many with their slides.

The presentation below is probably one of the most thought out set of trends in technology which may or may not happen in 2012, but directionally I think this presentation from Frog Designs is moving right way based on what I’m seeing in organizations.

 

 

Rob Jensen

Rob Jensen

Rob Jensen is vice president of marketing for Ignite Advisory Group (www.igniteag.com), a consultancy that helps B2B companies manage their customer and partner advisory board programs. Rob has more than 20 years of experience in marketing, communications and business development leadership positions with leading enterprise software and technology companies. Rob has successfully overseen groups that generate global awareness, increase lead generation and enable sales teams. In addition, he specializes in initiating, managing and facilitating customer and partner advisory board programs in the U.S. and abroad. Contact him at rob.jensen@igniteag.com.


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