Webinar tomorrow: Planning for Sales Velocity
I just completed the slides for a webinar I’m giving tomorrow morning at 10am Pacific titled Product Launch Readiness: Planning for Sales Velocity. The topic originated by asking the question, “Why do some products takeoff at launch (sorry, bad pun) and others appear to start strong and fizzle out like a lawn dart?” I’ll address specific ways to stack the deck and create an environment that ensures Sales Velocity. You won’t get any boring death by PowerPoint. I’ve got lots of visual slides that will move quickly, so you will need to fasten your seatbelt and put your tray in the upright position. To signup for the Planning for Sales Velocity webinar go here. It will be recorded and available for playback on the same day. I’ll write another post with the details when the recording is available.
Lack of organizational readiness is the #1 killer of successful product launches. You’ve identified a market problem that is pervasive, urgent and the market is willing to buy. You’ve developed a great product that satisfies the need. You are ready to go to market, but are you confident that the rest of your organization ready to sell and support your new offering? You could easily lose an entire quarter or more while the rest of the organization catches up. Learn some of key secrets to a successful product launch that can set the stage for sales velocity. Register here
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