Pragmatic Institute Acquires Launch Clinic
There is some very exciting Launch Clinic news I would like to share. Pragmatic Institute has acquired Launch Clinic effective June 1, 2008. The advantages to Launch Clinic customers and followers are many. First, Pragmatic Institute is the recognized leader in product manager and product marketing manager training which opens up new professional development opportunities for Launch Clinic customers. Second, the Launch Clinic workshops and toolkits are highly complementary to Pragmatic’s offerings.
I have joined Pragmatic Institute as an instructor and am in training to teach the Effective Product Marketing seminar. I am also working closely with Pragmatic to introduce the Launch Clinic content into the Pragmatic Institute Framework. Fortunately there isn’t much overlap. The Launch Clinic content will be “re-launched” over the next few months.
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