May BOM: Distinctive Competencies

May’s Box of the Month is distinctive competencies. These are your competitive advantages, the things you do well that your competition doesn’t. Throughout the month we’ll highlight articles, webinars, podcasts and blog posts to help you stay on top of articulating and leveraging your organization’s unique abilities to deliver value to the market.

Learn about the role distinctive competencies play in company acquisitions, discover how to uncover your distinctive competencies with buyer interviews and discuss the direct relationship of pricing and distinctive competencies.

And don’t forget to register for this month’s webinar: Distinctive Competencies: Why There’s No Such Thing as a Commodity. Register now!

Pragmatic Institute

Pragmatic Institute

Pragmatic Institute (formerly Pragmatic Marketing) has continuously delivered thought leadership in technology product management and marketing since it was founded in 1993. Today, we provide training and present at industry events around the world, conduct the industry’s largest annual survey and produce respected publications that are read by more than 100,000 product management and marketing professionals. Our thought-leadership portfolio includes the Pragmatic  Framework, eBooks, blogs, webinars, podcasts, newsletters, The Pragmatic magazine and the bestseller “Tuned In.”


To learn more about our courses and join the growing international community of more than 150,000 product management and marketing professionals trained by Pragmatic Institute, please click here.

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