Is Your Solutions Pricing “Good Enough”? - Boston Product Management Association

Too many companies leave money on the table because they price their solutions as a collection of piece parts. In contrast to a product, a solution is more than the sum of the (product) parts. In this presentation Jim Geisman explains which pricing model "levers” to pull to get paid fairly for your solutions – and your products. via Is Your Solutions Pricing “Good Enough”? - Boston Product Management Association. For those of you in the Boston area, the BPMA is hosting my friend Jim Geisman who is leading a talk on pricing that should be excellent. Sign up today as the event is tomorrow!
Steve Johnson

Steve Johnson

Steve Johnson was a founding instructor at Pragmatic Institute, a role he held for more than 15 years before he left to start Under10 Playbook. In his return to Pragmatic Institute, Steve supports the complete learning path for product teams, ensuring they are fully armed for success. 

Over the course of his career, Steve has helped thousands of companies and tens of thousands of product professionals implement product management processes. He has worked in the high-tech arena since 1981, rising through the ranks from product manager to chief marketing officer. Steve has experience in technical, sales and marketing management positions at companies that specialize in both hardware and software. In addition, he is an author, speaker and advisor on product strategy and product management.

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