From consultation to standardization
Even a successful supplier of custom tailored technology can only go so far. Eventually, to sustain revenue growth, a company needs to have standard products and sales practices. At a June 8 meeting of the Pittsburgh Product Strategy Network, Vocollect Product Manager Brad Wyland offered a case study of how his company created the tools and mentality required to successfully launch a standardized product in a market accustomed to individualized solutions.
Readfrom the Pittsburgh Product Strategy Network.
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