April newsletter posted

from April newsletter: "It is generally believed that 'easy-to-use' and 'powerful' are contradictions in design. 'My mom should be able to use it' translates into making an easy interface while 'I want absolute control over the placement of items in my document' requires a powerful interface. It's as if 'Easy' and 'Powerful' are at opposite ends of the spectrum. Read more in Data Driven Design.

Steve Johnson

Steve Johnson

Steve Johnson was a founding instructor at Pragmatic Institute, a role he held for more than 15 years before he left to start Under10 Playbook. In his return to Pragmatic Institute, Steve supports the complete learning path for product teams, ensuring they are fully armed for success. 

Over the course of his career, Steve has helped thousands of companies and tens of thousands of product professionals implement product management processes. He has worked in the high-tech arena since 1981, rising through the ranks from product manager to chief marketing officer. Steve has experience in technical, sales and marketing management positions at companies that specialize in both hardware and software. In addition, he is an author, speaker and advisor on product strategy and product management.


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